Jessie and Shea discuss UK brand Bodyform's 2016 "Live Fearless" ad campaign. This commercial features actual blood.... from their knees and toes etc.
The internet went wild over this media piece and how revolutionary it was for a tampon advertisement to show "real" blood.
While this is great progress, Jessie and Shea have some criticism and one question. When will we see the product being sold to us actually absorbing vaginal blood?
Music by: A Tribe Called Red